For designing attractive coupon campaigns
Do you want to offer your advertisers something special? You can do this by simply retrofitting a KBA’n’Buy perforation module.
Ideal for coupon campaigns
This modestly priced and easily fitted unit is a popular tool for encouraging newspaper readers to take part in coupon campaigns and competitions. The relevant sections can be separated quickly, cleanly and easily with no external aids, increasing readers’ incentive to participate in promotional activities.
Allows measurement of success through reader response
With the help of the coupons returned, the advertiser can directly measure the response of readers to his "zip" advertisement.
Suitable for broadsheet and tabloid production
KBA’n’Buy is fitted in front of the former. A movable perforating knife can apply a continuous vertical “zip”, variable in width, across a printed broadsheet page. With tabloid products, KBA ’n’Buy can apply a horizontal perforation to the finished product. It goes without saying that KBA ’n’Buy operates at maximum production speed.
Easy handling of the system
Perforator throw-on/off is pneumatic. The system ensures that changeover times are very short. Thanks to the modular design, the perforation module can be moved flexibly on the web in question.
Combine Zip’n‘Buy with other upgrades
Use the’n’Buy perforation module in conjunction with an inkjet imprinting system, for example. In this way, coupons can be designed with variable imprints.
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